Apparently some last minute tweaks from the
sex pest light-entertainment genius apparently secured the talent showâs triumph over the BBC singing competition with BGT drawing in an average of 9.4mn viewers to The Voiceâs 9.3mn.
The win may be a marginal one, but it represents ITV1âs first straight-forward ratings success against the BBC since both shows launched in competing slots back in March. Such was the ratings rivalry that BGT was forced to move into taking a later position in the schedule and yet was STILL outdone by the Beeb.
An ITV spokesperson said: “BGT is packed with thrills and spills, tears and laughter and we are delighted that it consistently continues to be such a firm favourite with viewers.” Nine-year-old Malakai’s performance prompted raptuourous applause from the studio audience and an outpouring of public support on Twitter. If you missed it Â – get the lowdown here.
Meanwhile, The Voice has now moved into the âlive roundsâ?, where contestants sing for survival from the audience and ultimately rely on the affection of their respective mentors to live on.
This week saw Samuel Buttery (Team Tom) and Sophie Griffith (Team Will) cruelly rebuffed in a tearful results show on Sunday night. Even Tom Jones was seen swallowing VERY hard and attempting to control his quivering upper lip.
Dermot OâLeary, of The X Factor – another of Cowellâs brainchildren – has recently questioned the showâs supposedly âless harshâ? approach to mentoring: âEveryone who goes on those shows does so to be judged and maybe an even harsher critique is someone not turning around.
Speaking to The Sun newspaper, he added: âThe most important thing is to have fun on the shows. And just because auditionees are a bit strange, it doesn’t mean they are not good.
âI like the fact we are about the package. I like that we get acts like Johnny Robinson who look ridiculous, but it doesn’t mean they can’t sing,’ he added.
Meanwhile Black Eyed Peas star and Voice mentor, Will.i.am has insisted that both Saturday night shows âneed each otherâ?.
“The rivalry is important,” he said. “They need each other… because the music industry needs these shows.”