After the programme aired, the One Show received 21,000 complaints, and Ofcom received almost 800, making it the third most complained about show of the year.
The media watchdog will look at whether the programme was in breach of its codes on generally accepted standards, with rules stating that broadcasters must ensure material that may cause offence is “justified by the context”.
Realising he had well and truly put his foot in it, Clarkson later apologised for his comments saying ‘I didn’t for a moment intend these remarks to be taken seriously – as I believe is clear if they’re seen in context.â?
However the communications regulator have now decided to take the incident further, investigating the Top Gear presenter under the broadcasting rules of âgenerally accepted standardsâ. Ofcom commented âWe will make the outcome of the investigation known in due course.â?