Communist bloc-born capitalist extraordinaire Bilyana Apostolova was the first to face Lord Sugarâs wrinkled finger of doom in the new series of The Apprentice, but she certainly doesnât believe she deserved such an early ousting, claiming project manager Gabrielle should have been in her stilettos instead.
âI donât think it was fair, objectively speaking I donât think I failed the task. Maybe it wasnât a faultless performance but I certainly didnât fail it. I think Gaby should have been fired. Katie was very fireable but she didnât fail the task for doing nothing – if anything it helped. But Gabrielle lacked the leadership and decisiveness a project manager should have.â?
Speaking with the headstrong decisiveness she so preaches proved to be Apostolovaâs downfall, her 11th hour protestations turning an already riled Lord Sugar against her. âI think I made it so easy for him to fire me it was unbelievable, it was painful to watch. I think I talk myself out of it big time. I think I irritated him right at the end and he made a last-minute impulsive decision, to be honest.â?
However, other more critical Apprentice aficionados and certainly her former fellow competitors in team Sterling (a name which came to one of the girls âin a dreamâ? â yes these people even dream about failing currencies, as well as creating them…) would suggest she was responsible for wasting valuable sales time due to her misjudgement of Regentâs Park geography â âI have to go back with a pedometer!â? she jokes. But I think she means it.
Nevertheless, Apostolova is not too bitter about her premature departure from the West Acton industrial estate, sorry, Canary Wharf, to give her predictions for this yearâs Apprentice winners, citing baby-faced Nick for the boys and the arty, husky Jade for the ladies..
âI think Jade because she found common language with all the girls on the team, which I found absolutely commendable and respect for that because theyâre such different characters. And Nick more so because of what he does outside. I liked that he took the lead. Heâs decisive, and I think that showed in the winning of the task. I follow the tech industry, so I quite like that heâs involved in that.â?
She is also not disillusioned by the programmeâs premise and format, voicing an ambition to take the show to her homeland, Bulgaria, in order to bring the, ahem, sophisticated business acumen it presents to a Bulgarian audience.
âAlthough itâs entertainment, itâs certainly hammered a few very basic key concepts into the brains of the viewers, and I think itâs definitely put entrepreneurship onto the table. Iâd love to start it in Bulgaria, because Iâm just fed up with all the plain entertainment programmes, which have not much value in them, like Big Brother for example. Iâd love to do that one day.â?
Although this is not her immediate plan, she is reluctant to reveal what the business plan was that she presented to Lord Sugar, but admits she currently has too many different ideas. âIâm all over the place at the momentâ?, she muses. And I expect the remaining candidates are saying the same…